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El Wine Chateau


163 South Main Street

Keller, Texas 76248

817-431-5226

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El Wine Chateau


163 South Main Street

Keller, Texas 76248

817-431-5226

El Wine Chateau is a family owned wine retail shop and Wine Bar located in Old Town Keller.

Our mission is to provide personalized service to each and every customer and to recommend the best value.

It is also a Wine Bar where you can buy a bottle of wine from the shelf and we will open it for you to enjoy it at our tasting room. Wine is also served by the Glass and in tasting flights.

Ruben, the owner, will personally recommend a bottle of wine to fit the customer's needs for food pairing or just to enjoy it by itself.

El Wine Chateau is committed to offering most wines for under $15.00 per bottle with the same quality as many other higher priced wines. From Argentina to Australia, El Wine Chateau provides a wide selection of wines from around the world.


What Makes Us Different?

Our Selection

An inventory of over 150 different wines, including a large selection from South America and Spain, and also a selection of sparkling and dessert wines

Our Value

Most of our wines are priced at under $15.00 / bottle, which represents significant value for the quality of wine verses what you would pay at a restaurant or other retail stores 

Our Personal Touch

Our passionate owner Ruben will personally guide you through the world of wine while you sit and relax in a cozy wine boutique

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Meet The Owner


It is my pleasure to welcome you to our store! 

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Meet The Owner


It is my pleasure to welcome you to our store! 

Ruben G Reynoso

My introduction to wine was at the early age of two, when my grandfather had a wine bottling business in Arequipa, Peru. He would get barrels of wine and the whole family would join in bottling the wines. They would siphon the wine from the barrels, but I would swallow it. Anyway, I come from a family of wine lovers that would get together for my grandmothers infamous pasta and drink the wines from my grandfather.

 As I came of age and eventually got a family of my own, I found that with a great deal of research there are many wines that offer excellent taste without being expensive. I began sharing my knowledge of these fine wines with friends and started a wine club where everyone could share twelve bottles of fine wine for under $100.00. Finding the best value wines was not simple so then I finally came up with the idea to open my very own retail store so I could offer my expertise and share wines with not only my friends, but with new customers and soon to become friends. Also, from this experience, I came up with the idea to offer "Ruben's Dozen"; twelve hand chosen wines from myself to my customers for $99. The dozen includes wines from all over the world.

In all my travels to the numerous wine regions around the world I have collected and nevertheless drank many wines. On the road in several different cultures, I learned to appreciate wine stores as a vessel from the country into the hands of consumers. El Wine Chateau is my interpretation of what a wine store should be. All the best wine stores made into a retail front in Old Town Keller offering a great selection of affordable wines, stemware, wine accessories and a decent selection of international beers.

So let me help you expand your wine horizon with recommendations, information and advice. I can also help the experienced wine "aficionado" stock their cellar with rare and collectible gems. Whether you are an expert or just a beginner, I will devote my full attention to making your wine experience a pleasurable one.

 

To the wonderful world of WINE! Salute!